The AI school for women who have better shit to do.
You started your business because you had something worth doing, saying, teaching, making or selling.
$33/month for Founding Members. Keep your founding price for as long as you remain a member.
$33 a month
Founding rate, held
Somewhere along the way
You also became the person responsible for —
- writing every email
- remembering every follow-up
- checking every metric
- repurposing every piece of content
- updating every spreadsheet
- moving every bit of information between twelve different apps
- and keeping the entire bloody thing running inside your head
You're much too expensive for that.
Bureau of Bad Bitches is where you'll learn how to use AI to build a business that can carry more of its own weight … while you remain unmistakably at the center of the ideas, judgement and creative work that made it yours in the first place.
Allie Fern — on why the Bureau exists
The position
We're not building businesses that sound like ChatGPT.
Jesus Christ.
Across the internet right now, we have access to technology that can execute an extraordinary amount of work for us, and apparently we've collectively decided the highest use for it is asking ChatGPT to manufacture 47 LinkedIn posts about “5 lessons entrepreneurship taught me about resilience”.
I don't want AI having your ideas.
I don't want it developing your opinions, deciding what you believe or turning your business into a statistically probable version of everybody else's.
I want AI doing the shit underneath your ideas.
-
You write the beautiful article
because you actually have something to say. AI can pull out the Threads posts, prepare the newsletter, organise the quotes, update the content calendar and make sure that one single idea travels much further than you had the time to take it yourself.
-
You decide where the company is going
AI can collect the numbers, watch for changes and prepare the briefing so you aren't spending Monday morning conducting forensic analysis across Stripe, your inbox and seventeen browser tabs.
-
You decide what a brilliant client experience feels like
AI can remember the follow-ups.
The valuable part was never your ability to perform repetitive administrative labour. The valuable part was you. And I want more of that in your business. (I know you do too.)
The framework
This is how we do AI inside the Bureau.
There is a framework underneath everything I teach here.
-
Human Insight
Your ideas start with you.
Your lived experience. Your expertise. Your intuition. Your point of view. Your stories. Your taste. The weird connection you made in the shower that morning that no AI model would have arrived at because it hasn't lived your fucking life.
We protect that.
-
Human Discernment
You decide what deserves to leave the building.
AI can give you seventeen different options, but you still need enough taste to know that sixteen of them are shit. You decide whether something sounds like you, whether the strategy makes sense, whether the number matters, whether the recommendation fits your values and whether you're willing to attach your name to the result.
This is the part of AI education I refuse to skip.
-
AI Execution
Then we put the machines to work.
Once you've had the insight and made the decisions, there is absolutely no medal for manually doing the repetitive bit 300 more times.
That's where AI starts paying its rent.
Human Insight Human Discernment AI Execution Automagically.
Humans create meaning. AI creates momentum. And once you understand that relationship, AI stops threatening the identity of your business and starts giving you significantly more room to express it.
The belief I care about most
Section four
Your voice should get louder because you use AI.
I don't use AI to create my voice. I use AI so more people can hear it.
That's what we're learning to build inside BBB.
You don't need another folder containing 900 “viral ChatGPT prompts” you'll use twice and forget exists. You need systems built around the way you already think and work.
Systems that know your business. Systems that understand your rules. Systems that can repeat the decisions you've already made without dragging you back in every single time.
And AI employees that have actual jobs rather than sitting in ChatGPT waiting for you to think of something to ask them to do.
Section five
Your first three missions.
When you join Bureau of Bad Bitches, you'll immediately get access to the three flagship courses designed to change the way your business operates.
-
Mission 01 artwork Build your first AI employee
ChatGPT and Claude can be significantly more useful than a blank box where you occasionally type “write an Instagram caption”. You'll learn how to give AI an actual role inside your company, with the context, knowledge, responsibilities and boundaries it needs to do useful work.
Your Executive Assistant. Your Copywriter. Your Operations Manager. Your Marketing Director. Your Designer.
The point isn't collecting more prompts. The point is building help in the areas where it's most needed.
-
Mission 02 artwork Build your content department
One good idea should not require you to personally recreate it in 8 different formats to get the most eyeballs on it. You create the source material — an article, a podcast, a voice note, a long Facebook post. Then you build the department around it.
Your AI learns how to extract, adapt, organise and distribute what you've already created across the places you want to show up.
One human idea gets the platform it deserves. And you don't have to become a content factory to make it happen.
-
Mission 03 artwork Build your CEO command center
Your business should not require you to remember everything happening inside it. You'll build one place that shows you what actually deserves your attention, including your revenue, sales, subscribers, goals, products, priorities and the metrics you use to make decisions.
Then we start teaching AI how to become your Chief of Staff. It watches. It gathers. It compares. It prepares. You decide.
Because leadership was never the bit we were trying to automate!!
Before you ask
You don't need to be “good at AI” before you come in.
Seriously.
- You don't need to understand agents.
- You don't need to know what an API is.
- You don't need seventeen subscriptions.
- You don't need a Zapier certification.
- You don't need the ability to explain what the fuck an MCP server does at dinner.
You can come in having used ChatGPT approximately four times. I'll give you the prompts. I'll show you what to paste. And I'll explain why we're doing it.
And, more importantly, I'll teach you how to recognize what should stay human — fully in your court — and what has been stealing your time for no good reason.
Because learning AI should not require becoming an AI person. You're already the business person. That's who I need.
The question we keep asking isn't “what cool thing can AI do?” It's :
What can we take off your plate forever?
That question is built into the Bureau. Because I am deeplyyyy uninterested in teaching you a clever trick that makes you say “oooh” for twelve minutes and then changes absolutely fuck all about your Tuesday.
- The email you never have to manually send again.
- The report you stop building.
- The content you stop copying and pasting.
- The information you stop hunting for.
- The recurring decision you make once, teach to your system, and then stop reopening every bloody week.
- The article that reaches ten times as many people without requiring ten times as much of you.
That's when AI gets interesting. When something drops off your mental load and stays gone foreverrr.
Section eight
You are not the integration layer.
If your business only works because you remember what happens next, you haven't actually removed yourself from anything.
You've become the middleware. You are the OS.
Your brain is connecting the CRM to the email to the client conversation to the payment to the project board to the launch calendar …
…and then we're all wondering why you've got no fucking capacity left. (Actually I'm not wondering. That was me for years.)
Inside BBB, we're progressively moving that information, repetition and maintenance out of your head and into systems that can hold it for you.
Your business should use your judgement. It shouldn't use your brain as storage.
Section nine
And no, I don't want you to automate everything under the sun.
Some things deserve your fingerprints.
Talk to your people. Have the strange idea. Write something because you can't stop thinking about it. Change your mind. Follow the intuitive nudge that makes absolutely no sense according to last month's analytics and turns out to be exactly fucking right. Spend an afternoon making something beautiful because you care what it looks like.
AI doesn't make those things less valuable. It makes protecting your capacity for them much more possible.
-
Stays yours
Work that requires your judgement, taste, experience, intuition or relationships. We wanna keep that.
-
We teach AI the rules
Work that follows rules you've already established.
-
Off your plate
Work requiring basically no meaningful judgement whatsoever. We get that shit off your plate.
Allie Fern
Founder, and the first person she automated out of a job
Section ten
BBB is for the woman who still wants to be in her business.
You just don't want to be everywhere in it.
You want to write. Teach. Create. Sell. Talk to customers. Come up with ridiculous ideas and occasionally pursue one simply because you can't stop thinking about it.
And you'd also quite like to close your laptop without remembering at 9:37pm that you forgot to follow up with someone.
That's the business we're building here. One where your presence is concentrated in the places where it makes the biggest difference, rather than scattered across 400 tiny tasks.
Pricing
Founding membership
$33 / month
Join as a Founding Member and your $33/month rate stays yours for as long as you remain a member. The planned regular membership price is $49/month, with later pricing moving to $79/month.
Your membership includes
- Build Your First AI Employee
- Build Your Content Department
- Build Your CEO Command Center
- The future systems, prompts, trainings and implementation resources added to the Bureau as we keep building
- Bi-weekly calls in UK time zone to answer any questions you have live
You don't need to finish everything before you “get your money's worth”. Start with the part of your business you're most fucking sick of doing manually. We'll go from there.
Join for $33/monthFounding Members keep their founding rate.
Say hi
Tell me what's eating your week.
Questions about the Bureau, whether it fits the business you're actually running, or a piece of your admin so cursed you want a second opinion on it. I read these myself and I answer like a person, usually within a couple of days.
The final word
I want AI to give you more of yourself back.
More room for your actual ideas. More capacity to notice things. More time to make something because you give a shit about it. More afternoons where your laptop is closed and your business does not immediately collapse into a small administrative fire.
Because the future I want isn't one where AI generates our personalities, our opinions, our art, our relationships and our entire fucking existence while humans supervise the workflow. I'd like the opposite arrangement.
- You have the idea.
- You make the judgement call.
- Then AI can do the repetitive shit underneath it 10,000 times without getting bored.
That's a division of labour I can get behind.
Bureau of Bad Bitches
You're much too expensive for busywork.
Join the Bureau$33/month as a Founding Member. Keep your rate for as long as you remain a member.
The list
One email a week, give or take.
Whatever I automated that week and whether it actually held up under a real client load. Prompts you can paste, the mess that made me write them, and none of the post-four-thousand-pieces-of-AI-content nonsense.